The much-anticipated EDEKA Matkovic store opened its doors at Heinkelstraße 1 in Breuningerland Ludwigsburg yesterday 21 November. Businessman David Matkovic, a prominent name in the region, launched his latest venture with a focus on modernity, customer convenience, and sustainability. This marks his eighth store under the EDEKA Südwest banner, further strengthening the retail brand’s presence.
The new store spans 1,500 square meters and offers a wide selection of fresh food, including regional products from trusted local suppliers like the Ditzingen oil mill and Föll eggs. The spacious design features wide aisles and low shelves, ensuring barrier-free shopping for all customers. These thoughtful touches reflect a commitment to customer-friendly layout and accessibility.
Energy Efficiency Takes Centre Stage
Sustainability is a cornerstone of this store. The energy-efficient store utilizes LED lighting, glass-door refrigerated shelves, and a CO₂ refrigeration system. An energy monitoring system has been installed to track consumption and ensure optimal resource use. This modern store design aligns with broader sustainability initiatives, positioning EDEKA Matkovic as an environmentally responsible choice for Ludwigsburg residents.
Extensive Product Range
Shoppers can choose from over 22,000 items, including popular EDEKA own brands and items at discount prices. Fresh food counters for meat, sausage, cheese, and fish offer quality selections and expert advice. Organic products, delicatessen ranges, and a wide variety of wines, sparkling wines, and spirits cater to diverse tastes. Household goods, stationery, and magazines round out the extensive offerings.
Enhanced Customer Experience
Customer service remains a priority. Pre-order options for sausage and cheese platters, customizable gift baskets, and the EDEKA app enhance convenience. The app enables loyalty point collection, coupon redemption, and smartphone payment, streamlining the shopping experience. The store also features an information desk and operates from Monday to Saturday, 9 a.m. to 8 p.m.
Commitment to the Community
The store emphasizes local suppliers like Hagenauer Hof and Schneider butcher. Products like Bürger and Rheinhardt Maultaschen, Sartorius apples, and Kumpf juices highlight its dedication to supporting regional producers. These partnerships create a sense of community engagement and ensure the freshest offerings for customers.
EDEKA Matkovic’s grand opening event signals a significant step in retail expansion for David Matkovic and EDEKA Südwest. The store combines modern technology, customer-centric design, and sustainability, setting a new benchmark in grocery shopping.
