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Avery Dennison Expands RFID in Grocery Retail

Kroger Partners with Avery Dennison to Improve Inventory

MENTOR, Ohio, October 22, 2024 — Avery Dennison has partnered with The Kroger Co. to improve the grocery shopping experience. This partnership is about Avery Dennison’s expansion of RFID adoption to improve inventory accuracy. Kroger will use RFID sensors to maximize freshness, reduce waste and free up associate time.

Kroger’s VP of retail operations, Jordan Poff, is excited about the collaboration. “Kroger’s customers and associates are at the center of everything we do,” Poff said. “RFID will give us better inventory visibility. Customers will find what they want when they want it. And associates will have more time to spend with customers.”

Brand Logo of Avery Dennison in read color
Avery Dennisons brand logo image source Avery Dennisons website

Inventory Simplified with RFID

The first phase of this partnership will roll out in the bakery department. Each item will have RFID labels to automate inventory management. This will save time and provide valuable data for freshness optimization. It’s a step towards a better experience for customers and associates across all fresh departments in the future.

Julie Vargas, VP and GM of identification solutions at Avery Dennison, talked about the company’s history of innovation. “For years, Avery Dennison has been the catalyst for connecting physical products to a digital identity,” Vargas said. “We will support Kroger’s efforts to free up associate time, reduce waste and improve the customer experience.”

The Bottom Line: Grocery Industry

RFID in grocery retail is part of the automation trend. As consumers demand more, retailers are looking for solutions to get more efficient. Avery Dennison is expanding RFID as a way to meet those needs. This technology improves inventory accuracy and aligns with sustainability. Kroger and Avery Dennison are making the grocery industry more responsible.

Learn more about Avery Dennison’s innovation in food retail with RFID by visiting their website (http://www.averydennison.com/)

In short, Kroger and Avery Dennison are changing the game in grocery retail. RFID will improve inventory and customer experience. Stay tuned to see how this plays out and what it means for how grocery stores inventory and interact with customers.

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Mark Osborne
Mark Osborne is an expert editor specializing in brand and packaging news. Known for precision, creativity, and teamwork, he brings years of experience in delivering engaging, high-quality content for digital and print audiences.

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