Kit Kat® and Reese’s Introduce the Ultimate Halloween Hack: The Trick-or-Treatable Costume
Halloween 2024 is getting a sweet upgrade thanks to two beloved candy brands, Kit Kat® and Reese’s. They’ve teamed up to launch an innovative Trick-or-Treatable Costume that lets parents enjoy the best of both worlds—giving out candy and trick-or-treating with the kids.
Kit Kat® and Reese’s conducted a survey that revealed an interesting Halloween dilemma for many adults. Almost half (47%) expressed the challenge of choosing between staying home to hand out candy or joining their kids for trick-or-treating. With only 15% preferring to stay home and distribute treats, it was clear that a fun solution was needed.
A Clever Costume for Halloween Fun
The result? A smart, candy-dispensing costume that’s designed to solve this very issue. Aptly named the Trick-or-Treatable Costume, it turns parents into a mobile candy bowl, allowing them to distribute Kit Kat® bars and Reese’s Cups while walking door-to-door with their children. It’s a unique solution that keeps everyone in the Halloween spirit, ensuring no household misses out on the fun.
“The Trick-or-Treatable Costume is our way of making Halloween even sweeter,” said Heather Seamans, Senior Brand Manager at The Hershey Company. “It’s a simple yet effective trick-or-treating hack that lets parents give out candy while still enjoying the festivities with their kids.”
This year, Reese’s and Kit Kat® are making it easy for families to “Choose Both” by bringing this creative costume to life. It’s designed to make Halloween night stress-free, turning what was once a tough decision into a win-win situation. The costume is not only practical but fun, bringing joy to parents and trick-or-treaters alike.
Bringing the Costume to Life
For those who want to create their own Trick-or-Treatable Costume, Reese’s and Kit Kat® are providing fans with DIY instructions. These can be found on the brands’ official social media accounts. The brands are also encouraging people to head to their local stores and stock up on their favorite treats, ensuring that their candy bowls are filled with Kit Kat® bars and Reese’s Cups this Halloween season.
Kit Kat® and Reese’s are iconic names in the candy world, and their latest innovation showcases their commitment to helping families make the most of Halloween. Whether you’re staying home or going out, the Trick-or-Treatable Costume offers a fun, tasty way to celebrate.
So this Halloween, don’t worry about choosing between handing out candy or trick-or-treating with your kids—thanks to Kit Kat® and Reese’s, you can do both!
Be sure to check out the Trick-or-Treatable Costume and more Halloween ideas by following @reeses and @KITKAT_US on Instagram.